Prompts

Run a Skill, or insert the context of a brand, from the slash menu of your AI client and of the Adgent.

Your Skills and your brands show in the slash menu of your AI client, as MCP prompts. You pick one by name. You do not have to describe the task and hope that the agent finds the correct Skill.

A prompt is yours to pick. The agent cannot pick a prompt itself. The agent can still find and load a Skill during a task, with skill_list and skill_get. The menu adds a deliberate way for you to start.

Skills

Each Skill of your organization appears as one prompt. The prompt is a way to run the Skill, not the Skill itself. Its name is the slug of the Skill, for example weekly-report. The menu shows the title and the description of the Skill.

When you pick a Skill, your client inserts the instructions of the Skill as your message. The agent then runs them. Reuse a playbook shows how to write a Skill.

Brands

Each brand of your organization appears as one prompt too. Its name starts with brand:, for example brand:acme-running, so that you can tell a brand from a Skill.

When you pick a brand, your client inserts the context of the brand: its identity, its voice, its guidelines and its messaging. The prompt leaves out a section that nobody wrote. So the next text that the agent writes is already on brand.

Your client does not insert the files and the ad accounts of the brand. They stay one call away, with brand_get. A pick from a menu does not put a list of links in your conversation. Describe a brand shows how to write a brand.

Which prompts you see

Your client shows the prompts that its token can read:

• A Skill needs the scope skill:read.
• A brand needs the scope brand:read.

The consent screen grants all the scopes that your client asks for, together. Auth & scopes explains this.

AdCrunch does not tell your client when the list changes. A Skill or a brand that you add later shows the next time that your client asks for the list.

In the Adgent

The Adgent in the console has the same menu for Skills. It does not show brands.

1. Type / in the message box, and pick a Skill.
2. The message box holds the handle of the Skill, for example /weekly-report.
3. Add words to narrow the task, for example /weekly-report for the Acme account, and send.

The Adgent receives the full instructions of the Skill, followed by your words. The conversation shows the handle that you typed.

Where to find the menu

Each client puts the menu in its own place. Most clients show it when you type / in the message box. A client that does not support MCP prompts shows no menu. The tools still work in that client.